Clik here to view.
Opinion: The single biggest issue facing the bike industry
A blog by Jay TownleyAs we finish the first quarter of 2014 the U.S. bicycle business is preparing for its April gathering of industry leaders at the Bicycle Leadership Conference and the IBD Summit....
View ArticleClik here to view.
RockShox adds long-travel 650b fork options and new features
CHICAGO (BRAIN) — RockShox is offering more 650b fork options at the long-travel end of its product line, adding 650b versions of its Domain Dual Crown fork and for its redesigned Boxxer model.Besides...
View ArticlePressCamp Winter in new location for second edition
LAGUNA NIGUEL, Calif. (BRAIN) — After launching this year at the seaside Terranea Resort in Southern California, Lifeboat Events’ PressCamp Winter will head inland to Westlake Village for its second...
View ArticleEaston-Bell Sports sales down 6% in 2013
VAN NUYS, Calif. (BRAIN) — Easton-Bell Sports sales were down nearly 6 percent last year, as the dynamic company wrestled with market changes across its categories.Sales in Easton-Bell Sports' action...
View ArticleClik here to view.
BRAIN scan: A look at our latest print issue
Mary Burke Q&A, winter weather woes, Taipei show coverage, and more in latest issue.LAGUNA HILLS, Calif. (BRAIN) — An interview with former Trek executive Mary Burke, who is running for governor in...
View ArticleClik here to view.
April 1, 2014
Issue Highlights: LAGUNA HILLS, Calif. (BRAIN) — An interview with former Trek executive Mary Burke, who is running for governor in Wisconsin, highlights the April 1 edition ofBicycle Retailer &...
View ArticleEaston-Bell Sports extends agreement with Shimano Europe
SCOTTS VALLEY, Calif. (BRAIN) — Easton-Bell Sports has extended its exclusive European distribution agreement with Shimano Europe for all EBS brands: Giro, Bell, Blackburn and Easton Cycling.The...
View ArticleClik here to view.
Niner sponsors GENCO Mongolia Bike Challenge
FT. COLLINS, Colo. (BRAIN) — Niner Bikes is sponsoring the GENCO Mongolia Bike Challenge, a seven-day mountain bike stage race in Mongolia. Members of the Niner-equipped Backcountry.com race team will...
View ArticleStages Cycling hires power education specialist
BOULDER, Colo. (BRAIN) — Power meter supplier Stages Cycling has hired former USA Cycling coach Benjamin Sharp as its power education specialist. Sharp will create content and support Stages-sponsored...
View ArticleClik here to view.
Wahoo offers its Fitness app for Android users
ATLANTA (BRAIN) — For the first time, Wahoo Fitness is now offering its mobile Fitness app for Android devices.The new app can be found in the Google Play Store."Over 80 percent of the smartphones...
View ArticleLeisure Trends webinar will look at retail trends
Inventory, hot categories and more to be covered Thursday.BOULDER, Colo. (BRAIN) — Market research group Leisure Trends will produce a free webinar on Thursday on retail trends in the IBD channel.The...
View ArticleClik here to view.
Cannondale jumps into 27.5/650b fray
WILTON, Conn. (BRAIN) — Cannondale is updating its Trigger and Jekyll "OverMountain" trail/enduro bikes for 2015 with 27.5-inch wheels, stiffer SuperMax Lefty forks and a new Fox Dyad rear shock...
View ArticleHighway Two launches new B2B website
ALISO VIEJO, Calif (BRAIN) — Highway Two is introducing a new B2B website and is promoting it with a retail raffle tied into its launch. Retailers who place orders on h2b2b.com will qualify for the...
View ArticleThe Sufferfest becomes first major sponsor of UCI Women's World Cup
AIGLE, Switzerland (BRAIN) — The Sufferfest, a provider of indoor cycling training videos, is the first major sponsor of the UCI's Women Road World Cup series.The partnership will see Sufferfest...
View ArticleClik here to view.
Swobo's parent launches youth/small adult road bike brand
New Farrier line from Fort Collins Bicycle to be distributed by Hawley.FT. COLLINS, Colo. (BRAIN) — Fort Collins Bicycle Co., the parent company of Swobo Bicycles, is launching a new line of road bikes...
View ArticleGarneau announces summer demo tour dates
ST. AUGUSTIN DE DESMAURES, Quebec (BRAIN) — Louis Garneau will start a demo tour this month that will visit stores across Canada and in select U.S. locations, allowing consumers to test ride Garneau...
View ArticleClik here to view.
Specialized's retail guru authors book
MORGAN HILL, Calif. (BRAIN) — A new book written by Donny Perry, global development manager for Specialized Bicycles' retail education program, is now available on Amazon.In "Leading Out Retail: A...
View ArticleClik here to view.
Selle Anatomica updates its saddles and their model names
SAN DIEGO (BRAIN) — Selle Anatomica has re-engineered and renamed its U.S.-made leather saddles for 2014.The California-based company has been making the saddles in Wisconsin for about seven years. The...
View ArticleLew takes on marketing at Reynolds; Aguero shifts role
SANDY, Utah (BRAIN) — Carbon fiber and aerodynamics expert Paul Lew will oversee U.S. and overseas marketing for Reynolds Cycling as sales and marketing manager Rob Aguero shifts his focus exclusively...
View ArticleClik here to view.
Specialized sponsors shop social platform on Strava
MORGAN HILL, Calif. (BRAIN) — Specialized and Strava have collaborated on a new social media platform, Strava Shop Pages, for retailers to build community around their businesses, better serve...
View Article