BOULDER, CO (BRAIN) — Martha Roskowski, director of the Green Lane Project at PeopleForBikes, was promoted to vice president of local innovation and will continue to serve as a member of the senior management team at PeopleForBikes.
Roskowski joined PeopleForBikes in January 2012 and led the launch of the Green Lane Project, which is spurring the development of protected bikeways in U.S. cities. Over the last two years, the number of separated and protected U.S. bike lanes has tripled from 50 to more than 150.
Before joining PFB, Roskowski was the founding executive director of Bicycle Colorado, worked as campaign director for America Bikes, and as director of GO Boulder, the Colorado city’s highly regarded transportation program that focuses on transit, bicycling and walking.
“Martha brings so much experience and knowledge to the PeopleForBikes effort,” said PeopleForBikes president Tim Blumenthal. “She’s been there, and done that, and she’s always thinking about new ways to improve bicycling for everyone. She is an excellent speaker and a respected innovator—and she’ll help guide us to even more tangible accomplishments in the coming years.”
Roskowski, assisted by Green Lane Project manager Zach Vanderkooy, will continue to guide the Green Lane Project as it enters its second phase in 2014. Six new focus cities will be selected and announced this spring, and all will benefit from expertise, grant funding and guided study trips that the project provides.