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Michelin adopts minimum advertised price policy

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GREENVILLE, S.C. (BRAIN) — Michelin has announced a new minimum advertised price policy for U.S. and Canadian retailers, which will go into effect on Jan. 1.

The policy applies to online and brick-and-mortar retailers. 

Michelin is making a price sheet available to retailers, which may be adjusted from time to time. The most current version of the price sheet is available by contacting Yohann Leblanc at yohann.leblanc@us.michelin.com or is available from Michelin's distributors.

 


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