Trek to begin online bike sales — Dealers will assemble bikes and get a...
MADISON, Wis. (BRAIN) — In a first for a major U.S. bike brand, Trek Bicycle will begin sales of complete bikes to consumers via its website in late September. Bikes will be shipped to the brand's...
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Giant launches road, MTB shoes at the Link dealer event
NEWBURY PARK, Calif. (BRAIN) — Giant is making its entry into performance footwear with three models for road and off-road riders, shown last month at the company’s dealer event in Copper Mountain.The...
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GU adds energy bar to nutrition range
BERKELEY, Calif. (BRAIN) — GU Energy Labs is debuting its first energy bar and a bulk package option for its GU Energy Gel. The new bulk packaging is designed to reduce litter: fewer packages mean less...
View ArticleWeisser, Cruickshank join Smith
PORTLAND, Ore. (BRAIN) — Smith has hired action sports industry veteran Tim Weisser as West Coast sales manager for sports/outdoor lifestyle and Benny Cruickshank as sports channel communications...
View ArticleBRAIN Interbike deadlines extended
LAGUNA HILLS, Calif. (BRAIN) — Bicycle Retailer has extended the submission deadlines for new products to be featured in the three editions of the Interbike Show Dailies, distributed at the expo, and...
View ArticleTrek's new omnichannel program ...
Choices I'm a Trek dealer I support it wholeheartedly I'm a Trek dealer and I support it but have concerns I'm a Trek dealer and I don't support it I'm not a Trek dealer but I think it's a good plan...
View ArticleRandy Finnell joins Lynskey as director of sales
CHATTANOOGA, Tenn. (BRAIN) — Lynskey Performance Designs has hired Randy Finnell as the company's new director of sales.Finnell is no stranger to the cycling industry, or the Lynskey family. Finnell...
View ArticleFox Factory sales up 16% in first half
Easton and Race Face sales contribute to increase; company raises its fiscal year guidance.SCOTTS VALLEY, Calif. (BRAIN) — Fox Factory Holding Corp. said Wednesday that its sales in the first half of...
View ArticleFelt Bicycles hires four in sales, purchasing and dealer support
IRVINE, Calif. (BRAIN) — Felt Bicycles has announced the addition of four new employees.Levi Olsen joins Felt as a sales representative and market leader, Michelle VanGilder has been hired as...
View ArticleZeitbike adds Dennis Ocondi as Washington sales rep
VENTURA, Calif. (BRAIN) —New distributor Zeitbike has hired Dennis Ocondi as sales representative for the state of Washington.Based in Seattle, Ocondi will represent the entire line of Zeitbike,...
View ArticleDorel's bike business down in second quarter, first half
Decline in sales in Europe and North America, and foreign exchange losses impact earnings.MONTREAL (BRAIN) — Dorel Industries reported that second-quarter revenue for its bike business, Dorel Sports,...
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Shimano offers limited edition blue pedals and shoes to celebrate 25th...
OSAKA, Japan (BRAIN) — Shimano is releasing limited edition mountain bike shoes and pedals in the brand's trademark blue to celebrate the 25th anniversary of its SPD pedals. The M200 Blue shoe is the...
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Cannondale says Slate dirt road bike to be available in October
UPDATE with retail prices and frame details.WILTON, Conn. (BRAIN) — After months of teases in the media, Cannondale on Thursday released details of its Slate bike, a 650b road bike with a short travel...
View ArticleInterbike releases final round of IB Award nominations
Velo nominates Froome, Wiggins and Sagan for IB Athlete Awards.SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike announced the final round of nominees for the 2015 Interbike Awards for Athlete...
View ArticleGiant USA 'studying' online bike sales through dealers
UPDATED: Dorel exec responds to question about online salesNEWBURY PARK, Calif. (BRAIN) — Days after Trek Bicycle announced a plan to sell bikes online, Giant USA told dealers that it is studying a...
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Endura bibs feature three pad-width options, 90-day comfort guarantee
LIVINGSTON, Scotland (BRAIN) — Endura is now offering a 90-day comfort guarantee on its its FS260-Pro SL Bibshorts.The shorts were developed with German bike fitting experts gebioMized and is available...
View ArticleFramed Bicycles beefs up its sales force
ST. PAUL, Minn. (BRAIN) — Framed Bicycles added several new hires to its outside sales force beginning Aug. 1.The company has brought on Dittmer Sales to cover Utah, Wyoming, Idaho and parts of...
View ArticleGaertner starts as Bianchi territory manager in Colorado, Utah and New Mexico
HAYWARD, Calif. (BRAIN) — Bianchi USA has hired Rob Gaertner as territory manager for Colorado, Utah and New Mexico. Gaertner is starting the full-time factory position immediately. Gaertner has spent...
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Kona goes deeper into road, mountain for 2016
FERNDALE, Wash. (BRAIN) — Kona unveiled its expanded 2016 road and mountain line to a select group of retailers at its sixth annual Kona Ride product launch, held at its U.S. headquarters in...
View ArticleWahoo Fitness boosts support for German market
ATLANTA (BRAIN) — Wahoo Fitness has launched a new sales and marketing team for Germany, Switzerland & Austria (GSA).Starting Aug. 26, Ingo Urban will lead all Wahoo sales and marketing-related...
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