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Giant announces bike line aimed at a new generation of riders

NEWBURY PARK, Calif. (BRAIN) — Giant Bicycle is adding a new bike brand, Momentum, aimed at new bike recreational riders. The company said the new brand is inline with recent research on bicycle use in...

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Momentum magazine launches online store

VANCOUVER, British Columbia (BRAIN) — Momentum magazine has launched an online store to sell city cycling essentials such as bags, baskets, lights, helmets and casual clothing to everyday riders."The...

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Easton offers Heist mountain bike wheels in three widths

BURNABY, British Columbia (BRAIN) — Easton Cycling is offering its aluminum-rimmed Heist mountain bike wheels with three internal rim width options — 24, 27 and 30 mm.The Heist wheels are all tubeless...

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Landry's Bicycles opening new store in Worcester, Mass.

WORCESTER, Mass. (BRAIN) — Landry's Bicycles is expanding to seven stores with a new store opening in Worcester later this month.Longtime Landry's partners and brothers Peter and Tom Henry have...

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New company offers order fulfillment, purchasing and e-commerce help for IBDs

BEE CAVE, Texas (BRAIN) — Cycle Commerce, being launched by a Texas bike retailer, will offer bike shops three services related to profitability and efficiency. All three services essentially let a...

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Cambria Bicycle Outfitters to open Wren Sports fork service center

VALLEJO, Calif. (BRAIN) — Wren Sports, which recently expanded its suspension fork lineup from two to 40 models, has announced that retailer Cambria Bicycle Outfitter will operate its first U.S....

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Torcano Industries distributing Promax, Box Components

LAKE FOREST, Calif. (BRAIN) – Torcano Industries is now distributing Cycle Group Inc.'s Promax and BOX Components brands.CGI is a Southern California-based supplier of aftermarket bicycle components...

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Aspekt to handle launch of Hiplok Gold wearable lock

LEAMINGTON SPA, U.K. (BRAIN) — The British bicycle security brand Hiplok has hired Aspekt Brand Communications to handle the launch of the Hiplok Gold wearable bike lock.The Hiplok Gold is a 10mm...

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Vittoria hires Derek Griggs as New England sales rep

BOSTON (BRAIN) — Vittoria Industries North America has hired Derek Griggs as regional sales representative for New England.Based in Seabrook, N.H., Griggs will be responsible for identifying new...

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Subrosa Street Rail offers BMXers a portable 8-foot rail

LONGWOOD, Fla. (BRAIN) — Specifically designed for BMX use, the Subrosa Street Rail is 8 feet long and 18 inches high. It can be broken down into 4-foot sections for transport, and a connector is...

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E-Thirteen and MRP agree to co-license their bashguard technology

PETALUMA, Calif. (BRAIN) — E-Thirteen and MRP have entered into a co-licensing agreement that covers their respective intellectual property relating to direct-mount bashguards.Both companies have used...

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Jobst Brandt, cyclist, inventor, author and industry influencer, dies at 80

PALO ALTO, Calif. (BRAIN) — Jobst Brandt died Tuesday at age 80 after a long illness.Although he rarely made his living in the industry, Brandt has influenced the bike world for decades. He was a...

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Mike Wilson named North America marketing manager for Mavic and Suunto

OGDEN, Utah (BRAIN) — Mike Wilson has been named the North American marketing manager for Mavic and Suunto, two brands owned by Amer Sports.Wilson will be based in Ogden, Utah. He has more than 20...

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Bypassing West Coast ports helps Fox Factory exceed sales expectations

Bike-related sales up 6 percent, mostly due to the addition of Race Face and Easton sales.SCOTTS VALLEY, Calif. (BRAIN) — "Alternative logistics" helped Fox Factory exceed its sales expectations for...

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CamelBak sales down 5 percent in first quarter

PETALUMA, Calif. (BRAIN) — CamelBak sales for the first quarter this year were down 4.8 percent from the same period last year, a decline the company attributed to the strong U.S. dollar, the West...

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Dorel: Foreign exchange hurts Q1 revenue

Organic revenue up 3 percent in bike business excluding currency issues. Growth buoyed by IBD sales in Europe, Japan and Brazil. U.S. market off to slow start.MONTREAL (BRAIN) — While worldwide...

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Hutchinson Tire North America hires Kendall Young as OEM manager

TRENTON, N.J. (BRAIN) — Hutchinson Tire North America has hired the OEM brand management firm SpinCycle Consulting, which is headed up by industry veteran Kendall Young, to handle sales to North...

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Clif Bar extends CrossVegas sponsorship through 2017

LONGMONT, Colo. (BRAIN) — Clif Bar has extended its title sponsorship of the CrossVegas cyclocross race by two years, through the 2017 event. This year the event will be designated a UCI World Cup, the...

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Wilier Triestina offers its aero road bike Cento1SR with non-integrated seatpost

ATLANTA (BRAIN) — Wilier Triestina is now offering its Cento1SR frames and complete bikes with a standard aerodynamic seatpost as an alternative to its integrated seatpost design.The Wilier Triestina...

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Portland bag maker, North St. Bags, opens concept storefront, adds reps

PORTLAND, Ore. (BRAIN) — North St. Bags has opened a new retail concept storefront in Southeast Portland.Nearly tripling its existing showroom area, the North St. Bags SHOP HQ showcases on-hand...

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