BMC USA adds independent reps, hires dealer services manager
SAN DIEGO (BRAIN) — BMC USA Corporation has announced several changes and additions to their sales representatives and inside sales staff.“BMC USA is experiencing the strongest year of growth in our...
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Muc-Off adds range of Athlete Protection Creams
POOLE, United Kingdom (BRAIN) — Bike-care brand Muc-Off has added a new range of athlete protection creams, which includes warm-up creams, a "power cream," and "ultra-endurance cream" as well as a...
View ArticleBulls Bikes USA opens website for consumer-direct sales
SAUSALITO, Calif. (BRAIN) — The German bike brand Bulls Bikes has officially opened up its U.S. consumer direct business. The company announced last month that it was coming into the U.S. market with...
View ArticleRitchey now available in Canada through QBP
SAN CARLOS, Calif. (BRAIN) —Ritchey components and frames are now available to Canadian dealers through QBP Canada. Previously, Ritchey was distributed by Live to Play in Canada."The Ritchey brand is...
View ArticleVermont bike community remembers prominent cyclist who died Sunday
HINESBURG, Vt. (BRAIN) — The Vermont cycling community is mourning Richard Tom, a prominent cyclist and former bike shop employee who died Sunday after being hit by a car.Tom, 47, had worked at Earl's...
View ArticleThe country's largest bike-to-school promotion returns next month
Ohio retailer Century Cycles and Raleigh are major sponsors.ROCKY RIVER, Ohio (BRAIN) — The eighth annual Bike to School Challenge, in the Cleveland suburbs, will return May 4-22.The program involves...
View ArticleRetailers, would you be willing to partner with a consumer-direct bike brand...
Choices Sure, we already do that. Yes - We're not doing it now, but open to it. Heck no. Sure, we already do that. 21% (51 votes) Yes - We're not doing it now, but open to it. 41% (97 votes) Heck no....
View ArticleAspekt to represent Clement Cycling for PR in the US
DENVER (BRAIN) — Clement Cycling has hired Aspekt Brand Communications, headed by industry veteran Suzette Ayotte, to handle its public relations in the U.S."We've watched Suzette's marketing successes...
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Green Guru launches modular travel pack on Kickstarter
BOULDER, Colo. (BRAIN) — Green Guru is launching a new bag that can convert between a backpack, messenger bag and brief case as needed on trips and daily life.The company is launching the Stand-By...
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Cruiser brand 3G Bikes expands with urban and city models
WHITTIER, Calif. (BRAIN) — 3G Bikes is offering three new models in the urban/city category, to complement its beach cruiser bike models.The new G'Linda and Melrose women's bikes and the Chicago men's...
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South African sock brand, Sako 7, relocating to Canada, changing distribution
DUNDAS, Ontario (BRAIN) — South African sock brand Sako 7 is relocating from Cape Town to Ontario, Canada, and will now be distributed by Peter Appleton's SB Sports Inc.Previously the brand was...
View ArticleBasso Bikes to ship directly to US dealers
Stores will have access to paint and component options via the Italian manufacturer's new B2B site.DUEVILLE, Italy (BRAIN) — Italy's Basso Bikes is changing up its distribution plan for the U.S....
View ArticleConsumer-direct brand YT Industries setting up US service centers
Consumer-direct brand signing up IBDs to assemble, service and repair bikes.RENO, Nev. (BRAIN) — YT Industries is looking for shops to assemble, repair and provide regular maintenance for its line of...
View ArticleGarmin sales flat, but fitness division sales up 31 percent in Q1
OLATHE, Kan. (BRAIN) — Garmin's overall revenues were flat in the first quarter, but its fitness division — which includes its cycling-related products — grew by 31 percent, the company announced...
View ArticleRegistration now open for 2015 Interbike
SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike on Thursday opened registration for all attendees including retailers, distributors, media and others. Hotel room blocks are now open as well, with...
View ArticleBiking among top 10 fitness activities, says SFIA
SILVER SPRING, Md. (BRAIN) – The Sports & Fitness Industry Association this week released its 2015 participation report that ranked sports activities by number of participants. Road bicycling...
View ArticleVittoria wins award for its commercialization of graphene in its new wheels
BERLIN (BRAIN) — Vittoria has received an award for its successful commercial use of the new carbon material, graphene.Graphene, considered a "two-dimensional" material because it is just one atom...
View ArticleGoPro Q1 sales rise 54 percent; income up 35 percent
SAN MATEO, Calif. (BRAIN) — GoPro recorded its second-highest revenue quarter in company history in the first quarter this year, registering sales of $363 million and operating income of $22.3...
View ArticleShimano sales up 30 percent in first quarter
Bike-related sales lead the way with 34 percent gain.OSAKA, Japan (BRAIN) — Shimano is on a roll, pocketing an extra $518.7 million in new business last year and adding to that $187.7 million in...
View ArticleFormer Wiggle executive and pro cyclist Bouchard-Hall named CEO of USA Cycling
Derek Bouchard-Hall is a former U.S. pro criterium champion and former executive at Wiggle UK.COLORADO SPRINGS, Colo. (BRAIN) — Derek Bouchard-Hall, a former pro cyclist who most recently was an...
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