XLAB announces 'dealer loyalty program'
Accessory brand confines sales to bike industry, revises MAP and ends consumer-direct sales.SAN DIEGO, Calif. (BRAIN) — Accessories brand XLAB is pledging its allegiance to the IBD by enacting a "XLAB...
View ArticleWestern Spirit tour company to use Squirt Lube products this season
MOAB, Utah (BRAIN) — Western Spirit Cycling, a long-standing bike tour company, will use Squirt Lube and Bio-Bike Wash on all its trips this season. The company said it was attracted to Squirt's 100...
View ArticleClik here to view.
German brand, Bulls Bikes, launches in US, hires OutsidePR
SAUSALITO, Calif. (BRAIN) — The German bike brand Bulls is coming into the U.S. market this spring, launching to consumers at next month's Sea Otter Classic. The brand has hired California-based...
View ArticleMavic's owner, Amer Sports, buys Louisville Slugger
HELSINKI (BRAIN) — Amer Sports, the owner of Mavic and several other outdoor sports brands, has added to its ball sports division with the purchase of the Louisville Slugger brand.The Helsinki-based...
View ArticleClik here to view.
Race community veteran Dave Chauner pens cycling novel
PHILADELPHIA (BRAIN) — David Chauner, a former racer, race organizer and cycling journalist, has penned his first novel, and it has a cycling theme. It's called High Road, Chasing the Yellow...
View ArticleUCI decision on road-disc use in the pro peloton to be made soon
TAIPEI, Taiwan (BRAIN) — Manufacturers and suppliers are eagerly awaiting a soon to be announced decision by the UCI that could sanction the use of disc brakes in the pro peloton.At a meeting of the...
View ArticleClik here to view.
Selle San Marco extends deal with Campagnolo Gran Fondo, offers custom saddle
NEW YORK (BRAIN) — Selle San Marco is again a sponsor of the Campagnolo Gran Fondo New York and is offering a custom saddle to participants. The event, the fifth annual, will be held May 17.The Italian...
View ArticleClik here to view.
Domahidy Designs offers third model, a carbon road frame
DENVER (BRAIN) — Domahidy Designs announced its third bike model Monday, a carbon road bike with the simple moniker of "Carbon Road Bike.""Through Domahidy Consulting and with a factory that I have a...
View ArticleREI revenue hits all-time high in 2014
SEATTLE (BRAIN) – Outdoor retailer REI has reported record earnings of $2.2 billion dollars for 2014, up 9.9 percent from 2013. It also reported the highest ever dividend payout, returning $168 million...
View ArticleClik here to view.
Women's GPS watch brand, Bia, shutting down
BOULDER, Colo. (BRAIN) — Bia Sport, which marketed a women's specific GPS sports watch, is shutting down, the company has announced on its website.The company got started by raising more than $400,000...
View ArticleClik here to view.
BPSA won't endorse Interbike's Manifesto
BOULDER, Colo. (BRAIN) — The Bicycle Product Suppliers Association informed its membership that it cannot endorse the recently released "Manifesto for Change" that Interbike drafted following its IBD...
View ArticleClik here to view.
Profile Design launches redesigned website
LONG BEACH, Calif. (BRAIN) — Profile Design has launched its redesigned website, profile-design.com, as part of the company's digital strategy to improve service for customers worldwide.The site...
View ArticleBTI adds Strider Bikes
RAPID CITY, S.D. (BRAIN) — Bicycle Technologies International is now distributing Strider's 12-inch wheel toddler and children's balance bikes.BTI will be carrying all Strider's 12-inch Sport model...
View ArticleClik here to view.
Specialized funds biking research, programs for kids
MORGAN HILL, Calif. (BRAIN) — Specialized has formed a nonprofit arm to fund research and programs that show cycling's positive effect on children suffering from attention deficit and hyperactivity...
View ArticleWiggle plans to move distribution center 150 miles
WOLVERHAMPTON, U.K. (BRAIN) — E-commerce vendor Wiggle is moving its distribution base 150 miles, from Portsmouth to Wolverhampton, U.K., in the West Midlands region.The company said the move has been...
View ArticleClik here to view.
Strava updates mobile app with native photos and more
SAN FRANCISCO (BRAIN) — Strava has updated its mobile app with several new features, including a feature to allow users to add photos to their activity record from within the app. Previously, the...
View ArticleClik here to view.
Tern makes custom bikes for the EKOCYCLE movement
TAIPEI, Taiwan (BRAIN) — Tern is making two limited edition folding bikes for EKOCYCLE, a program being supported by The Coca-Cola Company and the musician will.i.am.The EKOCYCLE bikes is available at...
View ArticleClik here to view.
Yuba launches limited edition PeopleForBikes cargo bike
BOULDER, Colo. (BRAIN) — PeopleForBikes and Yuba Bicycles have partnered to launch a limited edition Boda Boda cargo bike to raise money for bicycling infrastructure.The 50 Boda Bodas will feature...
View ArticleUSA Cycling names 'Centers for Excellence' programs
COLORADO SPRINGS, Colo. (BRAIN) — USA Cycling has designated 17 Junior and U23 cycling programs as Centers of Excellence for the 2015-16 seasons.The designation goes to programs that have demonstrated...
View ArticleClik here to view.
ENVE releases new seatpost, computer mount and bottle cage
OGDEN, Utah (BRAIN) — ENVE has released three new products, all of which began shipping to dealers on Thursday. They include a new two-bolt seatpost, a Garmin-compatible computer mount that integrates...
View Article